Logan Gelbrich

Born in Santa Monica, Logan feels right at home coaching at DEUCE Gym. With a background in collegiate (University of San Diego) and professional (San Diego Padres) baseball, Logan is used to high performance, heavy workloads, and accountability. Luckily, Logan was blessed enough to work with world renowned strength and conditioning coaches, sports psychologists, and nutritionists during his career. It’s during this time that the seeds were sown for the belief system that led him to both the CrossFit Games and Strongman Nationals. These experiences guide his coaching today. Forever a “student of the game,” Logan is always looking to strengthen and question his understanding of humans. Today his work includes his best selling book, Going Right: A Logical Justification for Pursuing Your Dreams, and diverse offerings of education in leadership and group dynamics via the 'Hold the Standard' Summit, online education, and consultancy.

Anecdotes vs. Stories: The Powerful Difference

Pop quiz for you. What’s the difference between a story and an anecdote? The answer might surprise you and storytelling is so important to humanity that I don’t care what

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Risk is at the Heart of Life, Leadership

Nothing compelling can happen until someone takes on risk. Period. The V-word (vulnerability) is picking up steam in pop-culture for good reason. Afterall, being in the world and doing difficult

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Compounding Capacity: A Guide to Building a Large Body of Work

Don’t start with the end product. That’s the first common fault. People want to accomplish something they see in others like build a business, create wealth, attain mastery in a

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Custom Nutrition Coaching Enrolling Local and Remote Students

Never ever ever ever talk about religion and politics with friends and family, right? In fact, don’t talk about nutrition either.  Unless, it’s with Coach Jess.  I know it’s a

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Summit Continues Scholarship Tradition

Often the folks who are most interested (and, frankly, most need) to attend the Hold the Standard™ Summit cannot afford it. Since the inception of this course, we’ve offered partial

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