Logan Gelbrich

Born in Santa Monica, Logan feels right at home coaching at DEUCE Gym. With a background in collegiate (University of San Diego) and professional (San Diego Padres) baseball, Logan is used to high performance, heavy workloads, and accountability. Luckily, Logan was blessed enough to work with world renowned strength and conditioning coaches, sports psychologists, and nutritionists during his career. It’s during this time that the seeds were sown for the belief system that led him to both the CrossFit Games and Strongman Nationals. These experiences guide his coaching today. Forever a “student of the game,” Logan is always looking to strengthen and question his understanding of humans. Today his work includes his best selling book, Going Right: A Logical Justification for Pursuing Your Dreams, and diverse offerings of education in leadership and group dynamics via the 'Hold the Standard' Summit, online education, and consultancy.

Getting to the Other Side of Complexity

Skill development tends to follow a certain progression. This was first brought to our attention from our friend, Carl Paoli, whose career in coaching is unmatched. In his, Simple-Complex-Simple progression

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Our Silo Doesn’t Need More Advice from Within

If you front squat regularly, wear a fitness tracker, and know what your macros are, listen up. I’ve got something to confront you with.. You don’t need advice from the

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It’s Our 13th Birthday!

This is adolescence for DEUCE Gym. We’ve got plenty of life in us, but the past thirteen years have been nothing short of remarkable. It’s impossible to not reflect on

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Social Equity and Endless Opportunity

If you could bottle this, it’d be worth millions. In fact, I know of just one strategy that requires no money and has the same compounding power of compounding interest

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Legacy and Monarch Butterfly Migration

If you bring up a butterfly metaphor, we know where you’re going with it. The transformation from caterpillar to butterfly.. Blah blah blah. But, that’s not where my Agency :

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