Logan Gelbrich

Born in Santa Monica, Logan feels right at home coaching at DEUCE Gym. With a background in collegiate (University of San Diego) and professional (San Diego Padres) baseball, Logan is used to high performance, heavy workloads, and accountability. Luckily, Logan was blessed enough to work with world renowned strength and conditioning coaches, sports psychologists, and nutritionists during his career. It’s during this time that the seeds were sown for the belief system that led him to both the CrossFit Games and Strongman Nationals. These experiences guide his coaching today. Forever a “student of the game,” Logan is always looking to strengthen and question his understanding of humans. Today his work includes his best selling book, Going Right: A Logical Justification for Pursuing Your Dreams, and diverse offerings of education in leadership and group dynamics via the 'Hold the Standard' Summit, online education, and consultancy.

The Common Thread We Don’t Discuss

I find it funny we almost always talk about the things we could never connect on and rarely share the only thing we really all have in common. Let me

Read the Blog

NEW DROP: “We Train Hard for This Lifestyle”

It’s easy to lose the plot. You love training in the gym and soon you forget why you do it. Here’s your reminder that the point of training at the

Read the Blog

Quick Tip: How Breathing Affects Your Heart

If you’re going to do something 22,000 times a day, you might want to be in on the joke. Yes, the numbers show that you’ll likely take more than 20,000

Read the Blog

One Man’s Trash is Another Man’s [Billion Dollar Company]

Do you know the history of Kingsford Charcoal? You’d be floored. The 104 year old company owns 80% of the market and does billions of dollars each year, but it

Read the Blog

Getting to the Other Side of Complexity

Skill development tends to follow a certain progression. This was first brought to our attention from our friend, Carl Paoli, whose career in coaching is unmatched. In his, Simple-Complex-Simple progression

Read the Blog