Adults Continue to Carry Entire Childhood Everywhere They Go

We’re all just kids who got a bit older. While that’s chronologically obvious, there’s more to this for us. I’m surprised over and over again as I meet other adults,

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PODCAST: Selema Masekela on Culture and an Unmatched Life Journey

In this episode of Hold The Standard™ Podcast, I welcome legendary sports commentator, entrepreneur, and cultural icon Selema Masekela for a deep and unfiltered conversation on identity, resilience, and reinvention.

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PLAYLIST: Peak American Nostalgia Inbound!

Textured guitars and motivational drums, anyone? Our latest DEUCE Gym playlist doubles as timeless road trip music.  These are the songbirds of our generation, folks.  Throw these in your headphones

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The Pascal’s Wager of Intelligence

You know the bet.. It’s better to believe in God and find out He’s not real than the other way around. This is Pascal’s Wager.  Intelligence works the opposite way. 

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NEW DROP: Human Optimist Hoodie

This lightweight hoodie is a symbol of the human spirit that continues to stretch boundaries and overcome. DEUCE Community Inc. has shown that when you’re optimistic about humanity that we

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