performance

My favorite question for myself and others is, “What are you becoming?” It’s the directionality of the question that maintains its relevance. It’s inherently process oriented, which trumps any focus on …

You know what’s hot? “Switching it up.” You know what’s not (and never will be)? Planting a goddamn flag in the ground and saying “This is mine!” The reason we …

We’re proud to announce a collaboration with Solè Bicycles. Their headquarters are less than a mile from the gym, and they make beautiful bikes. The custom DEUCE Gym bike is a …

As your coach, I’m here to tell you to be a human being. Every time I see a student in the local super market or coffee shop they are ridden with …

When the weights win, we learn what needs attention. When fatigue sets in, we learn which links need strengthening. Take a few steps back in your view of training. Nearly …