Failure Avoidance is Dangerous (and No One is Watching)
People who don’t fail make me nervous. There are folks that either by miraculous chance or (more commonly) a curated path of avoidance have mostly moved through life unscathed. Failure …
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EVENT: FREE Pizza, Atlas Stone
Join us Saturday, April 15th at DEUCE Garage at 110 Lincoln Blvd. for a Strongman Open House powered by Prince Street Pizza! This is completely free and open to the …
The Key Elements of Storytelling
You don’t need to be a creative for the skill of storytelling to matter. One might argue that our species survived because of our ability to share stories. This past …
Becoming a Person I Can’t Stand; an Apology
Yesterday I became the person I detest. Yes, with great sadness, I must admit: I am now ultra-specific-coffee-order guy. There I was in a public coffee house and asked for …
Breath + Exposure Gear Has Arrived!
Ice bath and sauna fans, we’ve got some surprises for you! Yesterday we launched two Breath + Exposure Trucker Hats and a robe that we know you’ll be excited about. …