functional

Our Swoosh

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I’ve found myself starting to refer to that big number two in the middle of our logo as “our swoosh.” When it comes down to it, that number two represents

FREE Fitness This Week!

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The bargain stars of opportunity have aligned for quite a week at DEUCE. Not only is it our first ever ‘Bring a Friend Week,’ but the week also culminates with

The Other Edge

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I recently had a conversation that distinctly reminded me of “the other edge.” It’s an interesting application of the metaphor a “double-edged sword” that became very apparent to me today.

A Shot at the Title

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You know, I’d be one mediocre coach if all I did was talk about squats all day. At the end of the day, we’re coaching a lifestyle of ownership, commitment,